In the Aspire Pflugerville 2040 Comprehensive Planning work, the Six Guiding Principles established for the City of Pflugerville are:

1. Diverse & Equitable – Facilitates an achievable quality of life regardless of race, ethnicity, age, gender, disability, income, and background. Acknowledge and celebrate the diverse cultures that make up the City.
2. Community-Oriented – Provide events, programming and gathering places that serve a diverse population and provide for a family-friendly environment.
3. Fiscally Responsible – Make sound decisions and prioritize budgets to prepare the City for the future.
4. Environmentally Sustainable – Protect and preserve the environment, including air quality and water quality for future generations and seeks to preserve it for the future. The parks, nature preserves, creeks, and the Lake are community assets and managed appropriately.
5. Safe & Healthy – People feel a strong sense of safety and comfort across the community, supported by well-maintained trails, sidewalks, parks, and greenspaces. These valued amenities not only promote physical and mental well-being but also foster a welcoming environment where people feel secure and connected.
6. Economic Opportunities for All – The City welcomes new businesses and supports existing businesses. Pflugerville supports the development of businesses and people through continuous workforce development to sustain the growth of businesses that represent our diverse community.

Respondents were given the six guiding principles and asked how well Pflugerville is currently doing on delivering on the six guiding principles. SCALE: -5 = Very Poorly; 0 = Neutral; +5 = Extremely well