In the Aspire Pflugerville 2040 Comprehensive Planning work, a Vision Statement and six Guiding Principles representing the City’s values were adopted. The Vision Statement is “Pflugerville thrives as a modern and charming community. Its diverse culture and heritage, atmosphere of inclusion, first-rate parks, vital infrastructure, employment opportunities, and entertainment options make Pflugerville a desirable place. These elements create a vibrant city with a high quality of life that fosters an environment appealing to people from all backgrounds.”

Respondents were asked an open-ended question, ‘Which elements of the Vision most appeal to you’.