Focus Groups Overview

The first step in the Moab – Tomorrow Together project was the Community Survey, which ran through March 2022. The second step was the Think-Tank, held April 6-7, 2022. The third step was hosting the Community Vision workshops in early June. The next step of the process was the Focus Groups.

Six in-person Focus Groups were held August 1-3. Each focus group concentrated on a particular topic which is critical to the future of Moab. These 90-minute facilitated sessions aimed to build a deeper understanding of each topic and the implications for the future of Moab. As a key part of the visioning process, the Focus Groups synthesized community input from the engagement processes so far and explored a set of crucial questions.

We had over 80 people participate in the Focus Groups. These were people with particular expertise in the Focus Group Topic, or had a real interest in the topic.

Key Focus Group Topics

  1. Tourism Trajectory and Economic Diversification
  2. Affordability and Equity
  3. Leadership and Decision Making
  4. Environmental Stewardship
  5. Housing and Workforce
  6. Community Fabric and Wellbeing

Scroll through photos from the Moab - Tomorrow Together Focus Groups:


For more information about ‘Moab – Tomorrow Together’, please contact:

David Beurle,  CEO
Future iQ
Phone: 612-757-9190

Lisa Church,  Communications and Engagement Manager
City of Moab
Phone: 435-259-5121