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Potential to Become Leading Outdoor and Adventure Travel Destination

Respondents were asked:

How much potential is there for Florida to become a leading Outdoor and Adventure Travel destination within the next 5 years?
SCALE: 1=No Potential; 10 = Great Potential

Key things to note:

  • The vast majority of respondents felt that there was ‘Great Potential’ for Florida to become a leading Outdoor and Adventure Travel destination within the next 5 years.
  • Generally, respondents were enthusiastic about the potential for Florida to become that leading destination.
  • It seems that now is the time to develop the Florida Adventure Travel Network as there is clearly widespread acknowledgement that Florida has the potential to become a leading Outdoor and Adventure Travel destination.

MORE INFORMATION​

For more information about the Florida Adventure Travel Network Survey, please contact:

Celine Beurle, Chief Operating Officer
Future iQ
Email: celine@future-iq.com

For more information about the overall Florida Adventure Travel Network Project, please contact: 

Russell Walters, Regional Director, North America
Adventure Travel Trade Association (ATTA)
Phone: 207-491-4318
Email: russell@adventure.travel

Photo by Danny Fulgencio dannyfulgencio.com
Family-enjoys-Princess-Place-Preserve-in-Palm-Coast
AN Panama _ © ATTA - Hassen Salum-44
Visit the first permanent underwater sculpture garden in the US. The Underwater Museum of Art is just off of Grayton Beach, Florida. Artwork is added annually and draws artists from around the world. Over time, each work transforms into a living reef.
NOT FOR EDITORIAL USE. Matthew Wurth shows off his catch to Chelsea Metsinger -- Lake Okeechobee, Fla. Photo by Peter W. Cross